Here’s the problem we all face in network marketing. Our small group of warm market mlm prospects doesn’t want anything to do with our business and our cold market mlm prospects doesn’t know or want anything to do with us. Pretty tough situation to find success in wouldn’t you say?
Well it’s not something that can’t be overcome. But let’s take a closer look at it first. In order to overcome this issue we have to do one of two things.
- Grow our warm market until we find a few people that we haven’t hit over the head with our less than successful efforts and get them excited enough in our new business to get started.
- Some how have our cold market mlm get to know us enough to want to do business with us.
MLM Prospecting – One Secret That Could Change Everything
Click Here To Learn 3 “Weird” Marketing Tricks That Get People Addicted To Joining Your Business… (Unless You’re Already Recruiting Way More People Than You Can Handle)
Well I’m going to share with you a little secret that I’ve used that’s worked like gang busters to solve this problem. I’m going to show you how to turn your cold market warm. And the truth is, this little secret principle to success has been under your nose all along, you probably just didn’t know it.
Warm Market MLM Prospects
So let me ask you a question…
What’s the difference between your warm market and your cold market mlm prospects? Simple right? Your warm market knows you and your cold market doesn’t. Well on to the next question.
Why does your warm market know you so well?
The answer to this is very simple as well. You interact with your warm market all the time. For instance, you probably speak to your family and friend at least on a weekly basis and share ideas and stories about what’s going in their life and yours. You interact a lot.
On the flip side… Your cold market, you know, those red hot leads you buy and call? You probably only interact with once. You make a cold call or send out one promo email for your business and you wait to see how they react. You wanna see whether they join your business or give you a call or something like that.
Well there’s a problem with this. They don’t know you, so why would they leap out of their seats to pick up the phone to get in touch with you because you sent them an email?
Now… If you sent your best friend an email that said “Hey give me a call later today” don’t you think there would be a pretty good chance that they would? The reason is you have a relationship with your friend where you don’t with your cold market.
Cold Market MLM Prospects – Your Solution!
So here’s how to solve our little marketing conundrum. You have to turn your cold market mlm prospects warm to get them to respond. How do you do this? The same way you do with your friends and family. Just stay in contact with them on a regular and consistent basis.
Over time, many of those in your cold market will become your closest friends if you treat them like friends. In your marketing efforts, if you want to get the best results focus on staying in contact with your cold market consistently and over time you’ll find you have a world full of friends ready to join you in your cause. If you remember one thing from this
blog post make it this.
In marketing frequency outperforms reach every time. Communicate more frequently with your contacts and over time you’ll find you’ll have more success in your business than you thought possible.
Robin Marks
Skype: robinkmarks
Email: robin[at]premiumcontentmarketer.com
Click Here To Learn 3 “Weird” Marketing Tricks That Get People Addicted To Joining Your Business… (Unless You’re Already Recruiting Way More People Than You Can Handle)
Incoming search terms:
- how to make cold market to warm market?
- how to find prospects in a cold market
- how to recruit reps when your warm contacts have gone cold
- how to contact the cold market
- ideas for generating warm market
- mlm cold market prospecting
- cold contacts network marketing
- best way to cold market
- best place to cold market
- best places to cold market
{ 6 comments… read them below or add one }
Excellent content Robin! It is always good to filter out all the fluff…crap and sales lingo and get into the meat and potatoes.
It’s essential to always continue creating new relationships. In order to create new relationships..you have to seek them out, not only do you have to seek them out…you have to cultivate…nurture those relationships.
If you are consistent in doing what you do(business activity) your cold market will realize you are serious and your consistent efforts will establish credibility with them. Preaching about the latest and greatest money making scheme every 3-6 months is not the best formula to work especially if you never take time to prove one of those ideas was worth sticking with.
Always cultivate new relationships…believe and stay consistent with your action and your action will influence and do more talking than you can ever do successfully without applying these principles.
Thank you for providing value that can be applied …thus producing favorable results!
Sylvester Vanerson recently posted..1 Surefire Way To Generate Traffic To Your Blog Or Website
Hello Sylvester.
I love what you said about cultivating new realationships. Being consistent shows that we are not really about just making a sale but really transforming lives. This will establish more influence as we are focused on adding value over selling.
You’re correct…Actions speak louder the words….
Stay empowered and keep leading.
Your Fellow Internet Marketer,
Jacob Dantzler
No problem Sylvester… Keep pushing brother!
Robin Marks recently posted..3 Powerful Strategies For MLM Recruiting On A Shoe String Budget
Very insightful Robin. Thanks for shedding the light.
“In marketing frequency outperforms reach every time.” Consistancy and never giving up out weights everything when it comes to being focused and achieving success in the long term or the long run.
“Communicate more frequently with your contacts and over time you’ll find you’ll have more success in your business than you thought possible.”
Communicating consists of REALLY LISTENING to others and being there for them even if they don’t see your opportunity or leadership yet. The question is…Can you be “Frequent” in the long run until we the prospect is ready to buy into your leadership.
Great article causing greater thought my friend. Keep up the great work Robin.
Your Fellow Internet Marketer,
Jacob Dantzler
Jacob Dantzler recently posted..Network Marketing Internet Business Part 2: More Effective Steps To Market Your Brand
Right on Jacob! Thanks for the insight my friend. Talk soon.
Robin Marks recently posted..Underground Secret For Targeted Website Traffic And Quality MLM Leads
Robin,
we must stay in close contact with our cold market like you said, because our cold market are basically like new born babies, so we must be very gentler with them.
the best way to do is by adding value to them, and putting their needs first
Kenny Fabre recently posted..What is a Backlink?